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There are high school and middle school coaches leaving the profession faster than we can replace them.

There is no doubt that coaches are an integral part of the team and of the development of young athletes. They play a vital role in making sure that the team is playing their best and that each player is given equal opportunities to develop their skills. However, coaching can be a demanding job, and it is not uncommon for coaches to feel undervalued or unsupported.

Why is this happening?

The main reason is coaches lack funded training, feel unsupported, and are not involved in the athletic class period (if one exists at all).

How can you as a campus or athletic leader change this?

Here are 3 Simple Ways to Make Your Coaches Feel Appreciated so they will want to stay coaching.

1. Provide funding for training

2. Spread the word of all the good they do

3. Agree on a campus culture and allow athletics to help build it

#1 Funded Training

One of the best ways to keep coaches motivated is by providing them with ongoing training and support paid for by the district. This can include workshops, mentorship programs, or online courses that help coaches improve their skills and stay up-to-date with the latest trends and best practices in the industry. By investing in their development, coaches are more likely to feel confident and motivated in their role, and as a result, they will be better equipped to help their team succeed.

How can campus leaders help make this happen?

Make it a priority in the yearly budget to send each coach to at least one local, regional, or state convention paid for by the Campus. If you can’t pay the entire bill, at least pay for lodging and convention fees. Make it affordable for the coach.

Whatever you do as a campus leader, don’t tell the coach “I will give you days off but you have to pay for it all on your own.” This stinks! Coaches are like everyone else, living paycheck to paycheck. Help him/her so they can help you on campus.

#2 Spread the Word

Another way to motivate coaches is by showing them appreciation for their hard work and dedication. This can be done in various ways, such as through verbal recognition, gifts, or other forms of appreciation, such as hosting a team dinner or recognizing them on social media pages. Recognizing the efforts of coaches will help them feel more valued and appreciated, which can boost morale and increase their motivation to continue coaching.

As a campus leader you can make this happen at every faculty meeting. Recognize all your employees that have accomplished something, not just the coach. Also, put it on social media and send the coach the link. This costs nothing, but I promise you made this coach smile.

#3 Campus Culture

Let the coach help you as a campus leader to create a winning culture on campus. The wins may not always be on the scoreboard, but the coach(es) can help you preach being on time, doing what’s right, and being nice to people. As a campus leader, I promise (based on three decades of experience) as the football season goes, the school year goes. It is that simple!

I’m not saying you have to win a state championship. But you do have to create an atmosphere for students to participate in and make memories for a lifetime.

Bottom line is coaches who feel valued and supported are more likely to stay committed to their work. Encouraging open communication and collaboration among coaches and players can help build a sense of community and foster a positive environment for everyone involved. This can be done through team-building activities, regular check-ins with coaches, and encouraging feedback from coaches and players.

Set Expectation and Goals

Furthermore, it is essential to set clear expectations and goals for coaches, as well as to provide them with the necessary resources and support to achieve them. Coaches should be given opportunities to use their strengths and talents, and their contributions should be recognized and celebrated. Regular feedback and communication can help coaches stay engaged and motivated, as they will be aware of their progress and areas for improvement.

All teachers should accept the standard of excellence the campus leaders laid out. But if anyone is to follow these standards, it needs to be the coaches. The coaching staff needs to lead by example not only to the students in their sports but also and more importantly to the students in the classrooms.

In Conclusion

Keeping coaches motivated and engaged requires ongoing effort and investment. Providing them with funded training, showing appreciation for their hard work, creating a positive team culture, and setting clear expectations and goals are all important steps in ensuring that coaches feel valued and supported. By doing this, coaches are more likely to be committed to their work and to help their team succeed.

3 Steps to make this all happen:

1. Provide funded training

2. Spread the word of all the good they do

3. Agree on a campus culture and allow athletics to help build it

I do hope these ideas to show appreaciation to your coaches helps you motive and encourage the coaches on your staff to keep coaching.

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Baseball Resources

If you coach baseball. Be sure to check out KretzFiles.com for all the resources I used to turn low performing teams into District Champions and a state rank as high as #10.

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